{"product_id":"sony-a9-iii-mirrorless-camera-with-24-70mm-f-2-8-ii-lens-and-essentials-kit-2","title":"Sony a9 III Mirrorless Camera with 24-70mm f\/2.8 II Lens and Essentials+ Kit","description":"\u003cdiv\u003e  \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e\n     Kit Contains: \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Sony a9 III Mirrorless Camera\"\u003e \n           \u003c\/div\u003e \n           \u003cdiv\u003e\u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Sony FE 24-70mm f\/2.8 GM II Lens (Sony E)\"\u003e \n           \u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Think Tank Photo Retrospective 7M Shoulder Bag for DSLR\/Mirrorless Cameras (Pinestone)\"\u003e \n           \u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Lexar 256GB Professional GOLD CFexpress 4.0 Type A Memory Card\"\u003e \n           \u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Xcellon CFexpress Type A and UHS-II SD Card Reader\"\u003e \n           \u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e \n          \u003cspan\u003e \n           \u003cdiv\u003e \n            \u003cimg alt=\"Sony NP-FZ100 Battery (2280mAh)\"\u003e \n           \u003c\/div\u003e\u003c\/span\u003e \n         \u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003ca\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\u003c\/div\u003e \n   \u003c\/div\u003e\n\u003cp\u003eSony Releases Major Firmware for a1, a7S III, a7 IV \u0026amp; a9 III\u003c\/p\u003e\u003c\/a\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e\u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e\u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\n      Sony a9 III Mirrorless Camera \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e\u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       A New Dimension of Image Performance \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Laying claim to the title of world's first global shutter mirrorless camera, the \n       \u003cb\u003eSony a9 III\u003c\/b\u003e is a speedy and incredibly capable system for sports, wildlife, photojournalism, and much, much more. This revolutionary sensor technology raises the bar for full-frame imaging, including the ability to shoot raw continuously at up to 120 fps and enjoy flash sync up to the maximum shutter speed of 1\/80,000 second. Blending the functionality of this 24.6MP sensor with Sony's powerful BIONZ XR processor and AI Processing Unit results in a system that will provide unmatched performance for those looking for an incredibly responsive and reliable camera system. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e\u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e\n         Global Shutter?A First for Mirrorless \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Sony has delivered the world's first full-frame global shutter mirrorless camera with the a9 III. The use of a global shutter provides a leap in performance over the rolling shutter technology used for decades. A global shutter provides a near instantaneous and simultaneous readout of all 24.6MP, eliminating skew and other artifacts that plagued rolling shutters. It also far surpasses mechanical shutter technology is every way, making the physical shutter unnecessary in the a9 III. \n       \u003cbr\u003e \n       \u003cbr\u003e Global shutters help ensure consistent and uniform exposure across the entire frame in all lighting conditions. Flash sync is possible at any shutter speed-even the maximum of 1\/80,000 second. The simultaneous readout also prevents banding from certain light sources, such as fluorescent lighting. In a gym, outside, or with mixed artificial lighting the a9 III will handle it with ease. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Flash photography and mixed lighting conditions will see major usability enhancements with the use of a global shutter. This includes the ability to sync at up to 1\/80,000 second with any flash. Sony flashes will benefit from communication that ensures optimal results and third-party flashes can be synced with the shutter by using a menu setting to adjust the delay. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e\n         Pre-Capture \u0026amp; Speed Boost?Never Miss a Moment \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Along with the key technology delivered by the sensor, the a9 III offers features new features to unlock the camera's full potential. \n       \u003cul\u003e \n        \u003cli\u003e\n\u003cb\u003ePre-Capture:\u003c\/b\u003e The a9 III can be configured to begin recording images to the buffer when the shutter button is half-pressed. Users can set this between 0.05-1.0 second. Upon pressing the shutter these images will be saved to the memory card.\u003c\/li\u003e \n        \u003cli\u003e\n\u003cb\u003eSpeed Boost:\u003c\/b\u003e Not every shoot calls for the a9 III's impressive max speed of 120 fps. With Speed Boost and the C5 button, which is conveniently placed near the grip on the front of the camera, users can instantly switch their camera from their usual continuous shooting frame rate to a faster one to make sure their next shot is just right. Photographers will be able to select various frame rates up to 120 fps.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Pro-Quality 4K Video \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        While video benefits greatly from the use of global shutter technology-rolling shutter and banding artifacts are completely eliminated-the a9 III boasts plenty of other video improvements over its predecessor worth talking about. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003eThe a9 III captures and downsamples the full 6K image area to produce high-quality UHD 4K video up to 60 fps. It can also record 4K up to 120 fps with no crop.\u003c\/li\u003e \n        \u003cli\u003eRecord 10-bit 4:2:2 internally using All-I encoding for maximum quality.\u003c\/li\u003e \n        \u003cli\u003eOutput 16-bit raw via the full-size HDMI port to a compatible external recorder.\u003c\/li\u003e \n        \u003cli\u003eS-Log3, S-Cinetone, and other Picture Profiles are available for optimizing the image for your workflow and production environment.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Refined Body Design \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        With a new generation of Alpha-series cameras comes some slight tweaks and modifications designed to make the operation of the system more ergonomic. The a9 III features a handful of updates: \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003eAddition of C5 custom button to front of camera body.\u003c\/li\u003e \n        \u003cli\u003eContinuous shooting mode dial can now be disabled and shooting speed can be adjusted in the menu.\u003c\/li\u003e \n        \u003cli\u003eEnhanced grip and the shutter button has been slightly moved to provide a more ergonomic experience.\u003c\/li\u003e \n        \u003cli\u003eDual CFexpress Type A\/SD card slots provide versatility, allowing users to use existing media or pick up the faster CFexpress options to take full advantage of the a9 III's increased speed.\u003c\/li\u003e \n        \u003cli\u003eUSB-C port now offers faster USB 3.2 Gen 2 speeds of up to 10 Gb\/s.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003e3.2\" 2.1m-dot 4-axis multi-angle touchscreen LCD-first seen on the a7R V. This screen has a wide color gamut covering the DCI-P3 space.\u003c\/li\u003e \n        \u003cli\u003e9.44m-dot 0.90x OLED electronic viewfinder with maximum refresh rate of 240 fps. The a9 III benefits from maximum quality viewing at up to 120 fps.\u003c\/li\u003e \n        \u003cli\u003eEthernet port for advanced networking and data transfer workflows.\u003c\/li\u003e \n        \u003cli\u003eThe optional VG-C5 Vertical Grip is designed to match the updated ergonomics of the a9 III, including the new C5 button.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Enhanced Functionality and Usability \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Sony has continued to improve the workflows of their professional cameras with upgraded and additional features: \n       \u003cul\u003e \n        \u003cli\u003eA voice memo function promises clearer recording with a microphone located close to the user. These memos can be transferred via FTP and can be converted to text using Sony's Transfer \u0026amp; Tagging application.\u003c\/li\u003e \n        \u003cli\u003eIPTC metadata can be automatically added to images and up to 20 presets can be saved.\u003c\/li\u003e \n        \u003cli\u003eImage bursts can now be set to display as a group during playback to make it easier to navigate through a shoot, especially when using the a9 III's fastest continuous shooting rates.\u003c\/li\u003e \n        \u003cli\u003eBuilt-in Wi-Fi and Ethernet can be used for fast networked data transfer during shooting.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003eThe a9 III is designed to be used in a wide ranging of shooting conditions and is weather sealed to protect it from the elements.\u003c\/li\u003e \n        \u003cli\u003eA shading curtain activates when the camera is powered off, protecting the camera's sensor from dust and the elements.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e\n         Future Firmware Updates \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        The Sony a9 III is going to get better with time and there are some details on what to expect in future firmware updates: \n       \u003cul\u003e \n        \u003cli\u003eThe ability to shooting continuously at up to 120 fps when using the maximum shutter speed of 1\/80,000 second.\u003c\/li\u003e \n        \u003cli\u003eWorkflow enhancements for IPTC metadata and FTP functions.\u003c\/li\u003e \n        \u003cli\u003eAddition of C2PA technology from the Content Authenticity Initiative.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e\u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e\n      UPC: 027242927803 \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\n      Sony FE 24-70mm f\/2.8 GM II Lens (Sony E) \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e\u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       Small Size, Huge Versatility \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        A refined take on the fast standard zoom, the \n       \u003cb\u003eSony FE 24-70mm f\/2.8 GM II\u003c\/b\u003e is not only smaller and lighter than the previous generation, it also features a variety of optical, focusing, and handling upgrades, catering to both photo and video applications, that make this the most well-rounded G Master zoom to date. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e\u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       G Master Image Quality \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Designed to rival the primes, this zoom's optics have been revamped to provide even greater resolution, clarity, and bokeh quality. \n       \u003cbr\u003e \n       \u003cul\u003e \n        \u003cli\u003e Bright f\/2.8 constant aperture allows users to capture images in dim lighting conditions and with a shallow depth of field.\u003c\/li\u003e \n        \u003cli\u003e Two ED (extra-low dispersion) and two Super ED elements effectively suppress chromatic aberrations and color fringing for greater clarity and color fidelity.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003e Five aspherical elements, including two extreme aspherical elements (XA), minimize spherical aberrations, distortion, and also reduce 'onion ring' bokeh.\u003c\/li\u003e \n        \u003cli\u003e Nano AR Coating II controls flare and ghosting with support from a new optical design that reduces internal reflections.\u003c\/li\u003e \n        \u003cli\u003e An 11-blade aperture diaphragm helps create smooth, circular bokeh at all aperture settings.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       Faster AF and Floating Focus Mechanism \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Faster focusing performance, improved close-up shooting, and enhanced control are all benefits of the redesigned focusing system. \n       \u003cbr\u003e \n       \u003cul\u003e \n        \u003cli\u003e Four XD (extreme dynamic) Linear Motors contribute to greatly improved focusing performance, compared to the DDSSM system of the predecessor, including faster, quieter, and more precise AF that's ideal for both photo and stills.\u003c\/li\u003e \n        \u003cli\u003e Faster AF means improved focusing when working with fast-moving subjects; support is available for shooting at up to 30 fps, full AF is maintained even when shooting stopped down, and focus tracking is possible even when changing the zoom position.\u003c\/li\u003e \n        \u003cli\u003e Floating focusing mechanism helps maintain image quality throughout the focusing range, which is especially important considering the impressive close-up performance of this lens: minimum focusing distance of 8.3\" at the 24mm position or 11.8\" at the 70mm position and a maximum magnification of 0.32x at the 70mm position.\u003c\/li\u003e \n        \u003cli\u003e Internal focusing design promotes snappier, more responsive focusing performance and also maintains the overall lens length during operation.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       Improved Control and Video Capabilities \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e\u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Just as camera design has grown to appeal to both photo and video shooters, this lens has also been updated with a series and attributes that specifically appeal to video shooters' needs. \n       \u003cbr\u003e \n       \u003cul\u003e \n        \u003cli\u003e Focus breathing, focus shift, and axial shift during zooming have all been minimized to prevent unwanted movements and angle of view variations for greater compositional accuracy during recording.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003e Supports the Breathing Compensation function in select cine-line and Alpha cameras.\u003c\/li\u003e \n        \u003cli\u003e The XD Linear Motors are also especially quiet to better enable the use of AF during video recording.\u003c\/li\u003e \n        \u003cli\u003e Linear Response MF provides natural, intuitive manual focus control.\u003c\/li\u003e \n        \u003cli\u003e Manual aperture ring can be de-clicked for silent operation and the zoom smoothness can be adjusted depending on the desired torque.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\n       Compact, Lightweight, and Robust Design \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e\n        Among the smallest and lightest f\/2.8 standard zooms available, this lens doesn't lose sight of its professional attributes and also remains a weather-sealed, durable lens for use in trying working conditions. \n       \u003cbr\u003e \n       \u003cul\u003e \n        \u003cli\u003e Approximately 22% lighter and 18% smaller than its predecessor, this zoom is a highly portable and versatile option for a huge variety of shooting applications.\u003c\/li\u003e \n        \u003cli\u003e Now fit with a manual aperture ring, tactile exposure control is possible. This ring can be de-clicked for smooth and silent iris pulls or it can be locked in the 'A' position for camera-based aperture switching.\u003c\/li\u003e \n        \u003cli\u003e Two programmable focus hold buttons and a focus mode switch for intuitive focus control.\u003c\/li\u003e \n        \u003cli\u003e Zoom smoothness switch for changing between Smooth and Tight zoom ring torque.\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e \n         \u003cdiv\u003e\u003c\/div\u003e \n        \u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n      \u003cdiv\u003e \n       \u003cul\u003e \n        \u003cli\u003e Hybrid construction uses both metal and plastic components to maximize both durability and a low weight design.\u003c\/li\u003e \n        \u003cli\u003e Dust- and moisture-resistant design includes rubber gaskets at each seam and a rubber ring sealing the lens mount for ensured use when working in inclement weather conditions.\u003c\/li\u003e \n        \u003cli\u003e Front lens element has a fluorine coating that repels water, oil, and other contaminants and makes the lens easier to clean.\u003c\/li\u003e \n        \u003cli\u003e Included lens hood features a locking button and a filter window for easier adjustment of rotating filters (e.g. polarizers, variable NDs).\u003c\/li\u003e \n       \u003c\/ul\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e \n       \u003cdiv\u003e \n        \u003cdiv\u003e\u003c\/div\u003e \n       \u003c\/div\u003e \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e\n      UPC: 027242923775 \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\n      Think Tank Photo Retrospective 7M Shoulder Bag for DSLR\/Mirrorless Cameras (Pinestone) \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cp\u003eThe \u003cb\u003eRetrospective 7M Shoulder Bag\u003c\/b\u003e from \u003cb\u003eThink Tank Photo\u003c\/b\u003e stores and protects your DSLR or mirrorless camera with an attached 24-70mm lens, an additional 70-200mm lens, a flash, and accessories. Alternatively, it accommodates a small drone with controller and accessories. Designed to look like a shoulder bag rather than a camera bag for a low profile, it offers dedicated compartments for your camera gear. \u003c\/p\u003e \n     \u003cp\u003e Made from durable and water-resistant cotton canvas, it has a large flap with dual turn buckles to keep it securely closed. The interior is lined with nylon and padded with closed-cell foam for protection. The main compartment has padded touch-fastening PE-reinforced dividers for organizing your gear. A large pocket under the flap stores and organizes memory cards, cables, your wallet, keys, and more.\u003c\/p\u003e \n     \u003cp\u003e A rear pocket enables quick access to documents, maps, boarding passes, and notebooks. The exterior water bottle accessory pocket collapses and compresses to the bag with the integrated strap for a streamlined profile. A simple webbing rail accommodates modular pouches or a carabineer, so you can further customize the bag to your needs. Carry the Retrospective 7M with the padded removable top handle, or wear it using the adjustable padded shoulder strap. You can also attach it to the handle of a rolling carry-on bag. To further protect your valuable gear, a seam-sealed rain cover is included for wet weather conditions.\u003c\/p\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e\n      UPC: 874530007187 \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\n      Lexar 256GB Professional GOLD CFexpress 4.0 Type A Memory Card \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cp\u003eExperience the CFexpress 4.0 advantage and capture 8K raw cinema-quality video with the \u003cb\u003e256GB Professional GOLD CFexpress 4.0 Type A Memory Card\u003c\/b\u003e from \u003cb\u003eLexar\u003c\/b\u003e, which delivers read speeds of up to 1800 MB\/s, write speeds of up to 1650 MB\/s, and sustained write speeds of 1400 MB\/s, all of which help to expedite post-production. Additionally, thanks to its VPG-400 rating, write speeds are guaranteed not to drop below 400 MB\/s. Also featured is 8-point protection against temperatures, vibration, wear-out, dust and water (IP68), drops, shocks, compression, and bends. Protection is provided by a limited lifetime warranty and data recovery software.\u003c\/p\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Impressive Pro Performance \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        PCIe 4.0 technology delivers max read speeds of 1800 MB\/s and max write speeds of 1650 MB\/s to capture vibrant, fast-action shots and then power through post-production. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Stunning Sustained Write Speeds \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        1400 MB\/s sustained write speeds let you shoot commercial-quality video with no dropped frames and capture stutter-free burst-mode photos, shot after shot. Plus, the card is future-proofed to capture 8K raw video as well. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Accelerate Your Workflow by 2x \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Paired with the Lexar Professional Workflow CFexpress 4.0 Type A Card Reader (sold separately), this card enables you to dramatically expedite your post-production process twice as fast as CFexpress 2.0 cards. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Built to Withstand Harsh Environments \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        The Lexar Professional GOLD CFexpress 4.0 Type A Card features a rugged design that is temperature-proof, vibration-resistant, 12,000x wear-out resistant, dust and waterproof (IP68), 16.4' drop-proof, shock-resistant, bend-resistant, and 150N pressure-proof. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        More Room for Your Creativity \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        With a massive capacity of up to 256GB, you can experience unrivaled performance that lets you shoot and record continuous, seamless, 8K raw video, resulting in a more efficient workflow. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Lexar Has You Covered \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Lexar's Recovery Tool helps you recover accidentally deleted and formatted pictures or video files and a limited lifetime warranty provides extra peace of mind. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Rigorously Tested \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        All Lexar products undergo extensive testing in the Lexar Quality Labs, facilities with thousands of different cameras and digital devices to ensure performance, quality, compatibility, and reliability. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e\u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e\n      UPC: 843367143238 \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e \n \u003cdiv\u003e \n  \u003cdiv\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e\n      Xcellon CFexpress Type A and UHS-II SD Card Reader \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cp\u003eQuickly transfer 4K video and other large files to your computer using the \u003cb\u003eCFexpress Type A and UHS-II SD Card Reader\u003c\/b\u003e from \u003cb\u003eXcellon\u003c\/b\u003e. This card reader features a CFexpress Type A card slot, a UHS-II SD card slot, and operates using the 10 Gb\/s USB 3.2 Gen 2 standard. Connectivity to the host system is established using the USB-C interface, as well as included USB-C to USB-C and USB-C to USB-A cables. Plug-and-play connectivity means that no additional drivers are required. Power is provided via the host system's USB port. An aluminum enclosure helps dissipate heat and keep things cool, and a nonslip rubber base helps keep the card reader in place on your desk. Thanks to push-lock security, cards are secured in their individual slots and LED indicators provide visual cues for power and data processing.\u003c\/p\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n   \u003cdiv\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Express Transfer \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        Quickly transfer 4K video and other big files onto your computer for post processing. Using CFexpress Type A and UHS-II SD cards deliver fast transfer rates minimizing the work time of offloading large videos and photos. \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n    \u003cdiv\u003e \n     \u003cdiv\u003e \n      \u003cdiv\u003e\n        USB-C Connection \n      \u003c\/div\u003e \n     \u003c\/div\u003e \n    \u003c\/div\u003e \n   \u003c\/div\u003e \n  \u003c\/div\u003e \n \u003c\/div\u003e  \n\u003c\/div\u003e\n\u003cp\u003eAll product and company names are trademarks or registered trademarks of their respective holders. Use of them does not imply any affiliation with or endorsement by them.\u003c\/p\u003e","brand":"Sony-10","offers":[{"title":"Default Title","offer_id":42626264105045,"sku":"SOA932470EPK:SOA932470EPK:bhpv","price":1414730.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1034\/1611\/files\/1779732460_1850209.jpg?v=1782176797","url":"https:\/\/www.tanotis.com\/products\/sony-a9-iii-mirrorless-camera-with-24-70mm-f-2-8-ii-lens-and-essentials-kit-2","provider":"Tanotis","version":"1.0","type":"link"}